What The Best Recruiters Know About Hiring That Most SMB Owners Don't

...The Exact Pre-Application Filter We Use Inside Our Own Agency. Now Available For SMB Owners Who Want To Hire Like A Pro.

Professional Recruitment Agencies Charge €8,000+ Per Placement Because They Filter Applicants Before You Ever See Them. The Bad Applicant Filter Lets You Do The Same Thing, For $17.

Backed by our Get-Time-Back Guarantee: Install The Bad Applicant Filter in the next 14 days. If it doesn't cut your application reading time in half, we'll refund your purchase. No questions asked.

**The Bad Applicant Filter works with any application form: Facebook Lead Forms, Typeform, Google Forms, or even a simple WhatsApp flow.

Here's What Professional Recruiters Do That You Probably Don't:

❌ They never ask for a CV first

❌ They never let applicants skip questions

❌ They never read every application personally

❌ They never trust gut-feel scoring

❌ They never lead with "tell us about yourself"

✅ They filter at the front, before applications reach a human

✅ They use the same 12 questions on every applicant

✅ They score answers against fixed criteria, not vibes

✅ They reject 70% before a single CV is read

✅ They protect their time so they only see qualified candidates

The Bad Applicant Filter is the exact pre-application filter we use inside More Talent for every client campaign.

Why SMB Owners Get This Wrong (And It's Not Their Fault):

You were never trained to be a recruiter. You're an SMB owner. You started this business to do the thing you love, not to read 80 applications a week trying to find the one person who actually fits.

So you do what feels reasonable:

You post the vacancy and wait for replies

You read every application that comes in

You try to be fair to everyone who applied

You score each candidate on "feel" and experience

You hope the right one shows up eventually

This is exactly what professional recruiters stopped doing 15 years ago.

The reason agencies can charge €8,000-€15,000 per placement isn't because they're better at recognizing talent.

It's because they built systems to filter out 70% of applicants before they read a single line. That's the work you pay them for. It's also the work you can now do yourself, in 30 minutes, for $9.

The Bad Applicant Filter Works For Any Role In Any SMB:

✅ Technical trades (installation, electrical, plumbing, HVAC)

✅ Office administration and legal support

✅ Sales and business development

✅ Healthcare and wellness

✅ Hospitality and retail

✅ Construction and contracting

✅ Transport and logistics

✅ Manufacturing and operations

✅ Marketing and creative roles

✅ Customer service and support

✅ Property and real estate

AND… any other role where the noise-to-signal ratio in your applications is too low.

Here's The Proof:

We've used The Bad Applicant Filter across 30+ campaigns for European SMB businesses.

The numbers speak for themselves:

€6.23 average cost per qualified lead (vs €15-€25 industry standard)

99 qualified leads generated on a single €10/day budget campaign

70% reduction in unqualified applications hitting client inboxes

A technical SMB in the Netherlands had been running their own hiring process for years. 8 weeks open vacancy. 47 applications. Zero matches. They were about to give up and call a recruitment agency.

We installed The Bad Applicant Filter. 12 applications in the first 2 weeks. 5 of them matched the role. They hired in week 3. Total spent: $17

The agency would have charged them €8,500.

Same job. Different filter. Different outcome.

A legal sector administrative role had the opposite problem: 80+ applications per posting, and the owner couldn't read them all. He was missing the good ones because he was overwhelmed.

After installing The Bad Applicant Filter: 25 applications, all worth reading. Hired in 9 days.

Stop reading applications from people who didn't read your job posting

Most "tire-kicker" applicants will quit the form at Question 5 or 6. The ones who finish are already pre-qualified. You read fewer applications. The ones you read are worth your time.

**The Bad Applicant Filter works with any application form: Facebook Lead Forms, Typeform, Google Forms, or even a simple WhatsApp flow.

What's Inside The Bad Applicant Filter:

(+ FREE BONUSES)

The 12-Question Filter Framework
The exact 12 questions, in the right order, with the psychology behind each one. Why Question 4 is your golden filter. Why Question 12 reveals serious applicants. Why the order matters as much as the questions themselves.
The 4-Layer Filter Architecture
Availability → Motivation → Fit → Commitment. The structured filtering system we use for every paying client at More Talent. Adaptable to any role.
The 0-3 Scoring System
A practical scoring framework that takes 60 seconds per application. No more agonizing over every answer. Clear thresholds for "interview this week", "interview within 2 weeks", "backup", and "pass".
4 Implementation Options
Step-by-step guides for Facebook Lead Forms, Typeform, Google Forms, and WhatsApp flows. Pick the one that fits your existing setup. Install in 30 minutes.
Red Flag / Good Answer Database
For every question: what a strong answer looks like and what's an obvious red flag. So you're not guessing while scoring.
The Next Problem Roadmap
What happens after The Bad Applicant Filter works. How to spot the next bottleneck in your hiring process before it costs you a hire.

A Smart Investment In Your Hiring Process

✅ 5-10 hours per vacancy reading applications that go nowhere

✅ €500-€2,000 per posting on Indeed and job boards that bring volume but no quality

✅ €8,000-€15,000 per hire to recruitment agencies, when they finally give up

The Bad Applicant Filter that screens out 70% of bad applications before they hit your inbox is available today for just $9.

That's less than what you'd spend on lunch. Yet it will change how you hire forever.

**The Bad Applicant Filter works with any application form.

Frequently Asked Questions

Who is Lars Wevers?

Lars is the founder of More Talent, a Dutch recruitment company that runs over 400 hiring campaigns for SMB businesses across the Netherlands and Europe. Before More Talent, Lars ran a marketing agency. The Bad Applicant Filter was born when one of his agency clients asked for a hiring campaign, and we accidentally generated so many bad applications we had to invent a filtering system to save the client from drowning in noise.

Is this just another hiring guide?

No. The Bad Applicant Filter is not a guide. It's a system. You don't "learn about" filtering, you copy 12 questions, paste them into your application form, and start filtering this week. There's no theory beyond what's necessary to make the system work.

I already have a hiring process. Why would I change it?

You probably don't need to change your whole process. You just need to add a filter at the front. The Bad Applicant Filter sits between your job posting and your inbox. Everything else stays the same, you just stop reading applications from people who shouldn't have applied in the first place.

Will this work for my specific role?

Yes, with adaptation. The 12 questions are universal across SMB roles. The "good answers" and "red flags" vary by sector. The Bad Applicant Filter includes adaptation notes for technical trades, office, sales, healthcare, hospitality, and operations.

How soon can I expect results?

You can install The Bad Applicant Filter today. Within 24 hours of new applications coming in, you'll see fewer of them, and a clearly higher quality on the ones that arrive. Most users see a 50-70% reduction in time spent reading applications within the first week.

What if I'm not running ads, does this still work?

Yes. The Bad Applicant Filter works on any application channel: Facebook ads, organic job postings, LinkedIn, Indeed, your own website form, or even WhatsApp inquiries. As long as candidates have a form to fill out, the filter does its job.

What if it doesn't work for me?

Get-Time-Back Guarantee: if The Bad Applicant Filter doesn't cut your application reading time in half within 14 days, email us and we'll refund the $9. No questions asked.

How do I get started?

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**The Bad Applicant Filter works with any application form.

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The results you see are the results of specific clients. We do not guarantee you will receive any specific results. You could get better results, worse results, or the same results. We only guarantee that we will give you the tools to help increase the performance of your hiring and your campaigns, or your money back.